Showcasing some of the world’s most celebrated alcoholic beverages, our portfolio in Singapore is designed to complement every taste and occasion ensuring there’s always a choice to match your palate.

OUR GLOBAL & INTERNATIONAL BRANDS

Asahi Super Dry

With its signature crisp Karakuchi’ taste – defined by a quick peak and clean finish – paired with minimalist silver packaging, Asahi Super Dry is Japan’s No.1 beer* and the best-selling Japanese beer in the world**, with more than 100 million cases sold each year.

Launched in 1987, Asahi Super Dry transformed the Japanese beer market, offering a fresh alternative to the heavier, maltier flavours then available. Carefully selected strains of yeast, an exclusive supply of malted barley, rice and hops ensure the highest quality of Asahi Super Dry.

Available in can, bottle and keg formats.

*Based on Nielsen 2024 Retail Scanned Data
**Global Data 2024 Beer Research

OUR REGIONAL BRANDS

Asahi Sour

Launched in 1984 as Japan’s first vodka sour brand exclusively for restaurants, Asahi Sour quickly became a staple in the Japanese on-trade scene.

Today, it continues to be a customer favourite, available in approximately 100,000 outlets across Japan (as of end 2022) and it is Japan’s No 1 selling vodka sour in a keg* – a unique offering in the market that elevates the cocktail experience by blending creativity, convenience and uncompromising quality in one refreshing pour.

Available in keg format, in Plain flavour.

*Based on Marketing Cumulative Sales survey data of Chu-Hi sold in kegs, collated by INTAGE, 2025.